There are lots of clever ways to use carousel ads and Facebook and Instagram advertisers have been using the format to increase click through rates and engagement. Promoted Carousel is available for all Pinterest Business accounts in all their ad markets. According to a Millward Brown Brand Lift Study, Cheerios’ Promoted Carousel campaign on kindness showed an 11.4 point lift in ad awareness and an 8.6 point lift in message association. Users can swipe through or tap to display the image and launch the landing page.Ī number of brands were given early access to the new ad format, including Cheerios, Everlane, COVERGIRL and DSW. Carousel Ads How to make ads on Pinterest Ads: step by step 1. The Carousel will be displayed in user feeds like any other Pin. Businesses will be able to feature different products or experiences, or tell a story relating to their brand. It’s similar to Facebook’s carousel ads and each of the swipeable slots can have its own image, title, description and landing page. Strategy Pinterest Ads: A Simple Guide for 2023 Everything you need to know about Pinterest ads, updated for 2023, from ad types and formats to how to run an effective campaign. Their new ad format, launched last week, is the Promoted Carousel which allows businesses to showcase 5 different images within one ad unit.
Pinterest is a social media platforms which epitomises the visual experience.
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